How to Create an Effective Content Marketing Strategy

Posted By : origamicreative on 2020-10-17   19:39:51
  Content Marketing Creative Advertising Web Development Digital Marketing Agency

Description

According to the Content Marketing Institute, content marketing is defined as “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action”. This form of marketing has gained quite the traction in the past couple of years and if statistics are any indication of why you need to jump onboard the wagon- content marketing generates over three times as many leads as outbound marketing and costs 62% less.




About Author

origamicreative Benguluru India
Origami Creative is an idea shop. We are a creative boutique and help business brands with idea centric communication solutions.

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